5 Ways Businesses Can Give Back to the Community Without Donating Money
The desire to bolster our communities, give back to frontline workers, and support those hit hardest by the COVID-19 pandemic is nearly universal. But many businesses may not feel like they have...
Spotify Podcasts Get Video Update
It feels like only yesterday when Dave Winer and Adam Curry (software developer and MTV video jockey, respectively) developed a program called iPodder. The program allowed users to download internet radio broadcasts...
Meet the Team: 10 Questions with Social Media Strategist Julia Sutherland
Get to Know the Latest Addition to the E10K Digital Marketing Team As the team at Elevation Ten Thousand continues to grow by adding digital marketing savants, analytics geniuses, and creative experts,...
FAQ Schema Markup: Leveraging Rich Search Results to Improve SEO
In May 2019, Google announced support for both FAQ and how-to schema markup in search as rich results. This was a game-changer for search marketers, as it offered new opportunities for content to...
Your Brand Should Be on TikTok — Here’s Why
If you haven’t heard of TikTok, you may be living under a rock. TikTok, a video-based social media app, has exploded in popularity over the past year because of its highly visual...
Programmatic, OTT & Other Marketing Terms to Know for 2020
In 2020, it feels like a new piece of technology is released every week. That means there’s always something new to learn or keep up with. Understanding marketing terminology and technology can...
Facebook Plans to Block New Political Ads
The past few years have been a roller coaster of issues and innovations for Facebook. From the data breach in September 2018 to launching Facebook News, its standalone tab in the mobile...
Questions to Ask Before Building a Paid Media Campaign
Paid media offers businesses a bevy of opportunities to segment, target, and sell to their key audiences. But with all this opportunity, finding the right combination of media, messaging, and targeting can...
How to Measure Marketing Campaign Success
There’s more to the “success” of a marketing campaign than what meets the eye. But how do you determine if it was successful? Tracking, measurement, and analysis are important elements of...
A Different Way to Say Goodbye: Virtual Funerals
Virtual Funerals Are Just One of Many Ways Our Lives Have Drastically Changed Since the Beginning of the COVID-19 Pandemic Amid the global pandemic that is COVID-19, there are some huge changes...