Google Search Console Domain Properties: What They Are & What They Mean for SEO
Finally, Google is putting all versions of a website’s domain property in one place in Google Search Console with a new feature its testing called Domain Properties. This feature will allow webmasters...
Reddit Adds CPC Digital Advertising to Its Social Platform
Social news aggregation website Reddit officially announced that it would be adding cost-per-click (CPC) ads to its advertising platform. This announcement is significant, especially for those who monitor digital advertising trends. Previously,...
Business Page Roles Becoming More Transparent on Facebook
Social media is a world that’s always changing. And for brands, if you’re not staying up-to-date on social trends and marketing news, it’s easy to fall behind. In the past year Facebook...
2019 ADDY Awards Proved to be a Big Night for the Elevation Ten Thousand Team
The Capital Region Ad Federation (CRAF) 2019 ADDY Awards was held in the GE Theatre, located inside Proctors on Wednesday, February 27th. Awards are given to entrants in a variety of categories including...
5 Easy Steps for Giving Feedback to Designers
If you’ve ever worked with a designer, you know the scenario. Your designer is enthusiastically presenting their work, but it’s missing the mark. And now you’re searching for the right way to...
We Were Among Nation’s Businesses Threatened with Bomb Violence for Bitcoin Ransom
We’ve all encountered an email containing a scam of some sort at some point in our adult life — whether it’s the prince of Nigeria in need of our help or a...
5 Key Factors to a Successful Marketing Campaign
Having brought on dozens of new clients throughout my years as a marketer, I’ve heard my fair share of their reasons why they were making the switch away from their existing agency...
Google Local Services Ads & What They Mean to Paid Search
In May 2018, Google officially rolled out Local Services ads in select cities across the country. Local Services ads are a combination of the traditional organic Google Maps results and a Call-Only...
Latest Changes to Google My Business Further Aid SABs, Improve Overall Search Experience
Google My Business (GMB) has always been incredibly important for SEO, especially at the local level. Continuously making improvements and introducing additional features to improve the user experience and overall usefulness and...
Color Grading & its Impact on Video
Film, at its essence, is a feeling — a medium through which each frame is imbued with the kind of boundless creative potential and emotional resonance that sticks with you long after...