The Elimination of Third-Party Data by Facebook & What it Means Advertisers, Users
Social media specialists who work with local business and constantly preach about the usefulness of Facebook’s third-party data — like myself — who have now learned that Facebook plans to stop using...
How to Completely Optimize Your Google My Business Listing
This article was also published on Search Engine Journal on Oct. 12, 2017 To achieve digital marketing success by leveraging a location-based strategy, most seasoned SEO professionals start at the same place: creating...
6 Things Marketers Need to Know About Snapchat Spectacles
This article was also published on Search Engine Journal on Aug. 11, 2017. It’s a constant challenge for even the most popular social media platforms to remain relevant and not lose their...